In groups, even good people can make bad choices—not out of malice, but due to powerful social forces. The real question: Are ...

Data isn’t just a tool—it’s the backbone of modern marketing. Experts at afaqs! Digies unpack how brands leverage data to craft, refine, and measure winning campaigns. Digital.

JioStar’s Kevin Vaz underscores the coexistence of TV and digital, the influence of South Indian cinema, and the future of ...

According to the source, the decision to sell ScoopWhoop was driven by the fact that the brand primarily caters to a male ...

Kolkata Knight Riders (KKR), the defending IPL champions, have partnered with SIX5SIX as their Official Kitting Partner. The ...

Antoni Porowski will take viewers on a flavourful journey of culinary discovery with celebrity guests including Awkwafina, ...

Adfactors PR has strengthened its Capital Market Communications Group (CMCG) with the appointment of five senior industry ...

As part of the mandate, the agency will handle brand communication, including creative, digital, influencer marketing, ...

The court criticised cinemas for forcing audiences to sit through long advertisements before movies, calling it an unfair ...

The show is backed by key sponsors like Veeba, ACKO, Fortune Chakki Fresh Atta, BSH Home Appliances, and Vinod Intelligent ...

Gozoop Creative Digital will develop a social media strategy to increase International Masters League’s visibility and ...

Vura Bau-Chemie LLP, a construction chemical brand, announced Sourav Ganguly, former Indian captain, as its new brand ...